The Ultimate Checklist for Small Business Website Launch in 2025

Launching a new website is an exciting step for any small business. To make sure you get off on the right foot, here’s the ultimate website launch checklist with everything you need for a successful rollout in 2025.

1. Mobile-Friendly Design Tested

Verify your site works perfectly on smartphones and tablets. Check layout, navigation, and load times on multiple devices and browsers.

2. Optimize Website Speed

Compress images, minify code, and choose reliable hosting to ensure your site loads quickly. Use tools like Google PageSpeed Insights to test.

3. SEO Basics Covered

Set unique, descriptive page titles and meta descriptions including your main keywords. Make URLs clean and user-friendly.

4. Clear Contact Info and Calls-to-Action

Your visitors should easily find your phone number, email, or contact form. Include clear CTAs to guide visitors toward making a purchase or inquiry.

5. Secure with SSL Certificate

Make sure your website URL starts with HTTPS to protect visitors’ data and boost SEO.

6. Analytics Setup

Install Google Analytics and Google Search Console to track visitors, traffic sources, and site performance.

7. Privacy Policy and Legal Pages

Include a privacy policy and terms of service page to comply with regulations and build trust.

8. Social Media Integration

Add links to your social profiles and consider adding social sharing buttons on blog posts or products.

9. Content Proofread and Polished

Double-check spelling, grammar, and formatting to make your site look professional.

10. Backup Plan Ready

Set up regular backups so you can restore your site quickly if anything goes wrong.